About Us
"The girls at your store were so helpful and friendly, assisting me in picking out the perfect set for my wedding. They helped me customize my order perfectly so it turned out even better than I envisioned! I Thank you so much for making this part of my wedding experience stress free, and for making such beautiful jewelry!" Kelly & Phil, Dartmouth- 2011
What On Earth is a Canadian retailer and manufacturer of exceptionally created jewelry. Our team of Canadian artist and jewelers, with over 80 years of combined experience, strive to create exquisite collections, infused with exceptional quality, irresistible designs and timeless wear. Each piece is immaculately created to perfection using Sterling silver, Argentium sterling silver and 14K gold.
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About Us
"The girls at your store were so helpful and friendly, assisting me in picking out the perfect set for my wedding. They helped me customize my order perfectly so it turned out even better than I envisioned! I Thank you so much for making this part of my wedding experience stress free, and for making such beautiful jewelry!" Kelly & Phil, Dartmouth- 2011
What On Earth is a Canadian retailer and manufacturer of exceptionally created jewelry. Our team of Canadian artist and jewelers, with over 80 years of combined experience, strive to create exquisite collections, infused with exceptional quality, irresistible designs and timeless wear. Each piece is immaculately created to perfection using Sterling silver, Argentium sterling silver and 14K gold.
What On Earth Experience
The WOE experience! Every day we strive to give our customers a memorable jewelry shopping experience. At What On Earth you will be treated with respect, professionalism and enthusiasm. Our customer service standard emerged from the company motto “Treat everyone as you would treat a guest in your home."
Knowledge is an essential part of our service philosophy. At What On Earth we will provide you with the information you need, allowing you to make a knowledgeable purchase decision. Accompanied with knowledgeable service comes a quality product. Our fine jewelry is created with outstanding craftsmanship using the utmost quality of materials. Our passion is to create exclusive jewelry designs that will be loved today and treasured for many years to come. Experience What On Earth, all wrapped up in one perfect little gray box and bow.
What On Earth History
What On Earth began in 1994 with beautiful jewelry from around the world. Initially the company began with an Irish feel and eventually branched into unique Canadian designer jewelry. By 2003, four major retail locations were operating with an unparallel company culture. In 2006, Studio What On Earth opened its door to its first employee, who is still with the company today. WOE Studio designs are created with outstanding craftsmanship and quality that speaks for itself. Today this studio is a home to six respected jewelers and designers, creating exclusive jewelry collections. What was once a one man business has now grown into an exceptional jewelry destination for everyone!
What On Earth Social Responsibility
What On Earth founders have a strong passion for community involvement, “investing in people”. In addition to providing unforgettable customer experience, it is also imperative to give back to our community. We do this through regular donations to fundraisers and charities. What On Earth is a regular supporter of the local food banks.
By nature, What On Earth is extremely focused on operating as an environmentally conscious company. As part of our ‘green’ initiative, the WOE Studio and Headquarters is powered by Bullfrog clean energy. We are also gold members of Green Shops Fredericton.